Every year with the release of the refreshed Workplace Catalog a promotional piece is done to highlight the new private brand products in the catalog.
Year after year this piece often looks the same. I wanted to come up with a new way to approach this piece so it didn’t just get tossed to the side without it even being opened.
Office products aren’t always the most exciting, this piece that didn’t really have any boundaries other than to showcase the products was my chance to have them photographed in an interesting exciting way.